“In October of 1994, three student filmmakers disappeared in the woods near Burkittsville, Maryland while shooting a documentary. A year later their footage was found.” — The Blair Witch Project These are the words that mark …
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Marketing
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Overshadowed by the lot, valued by the few. For movies, the starting time is usually about 20 minutes after the time listed due to previews. An eight o’clock movie slot really means people have time …
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Movie trailers lead me into one of two opinions over an upcoming movie. Ideally, I see the trailer and think “wow, that looks really good.”. However, often times I see the trailer and think “put …
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Every year, movie fans have a plethora of new movies to look forward to. Whether it’s a summer blockbuster or winter spectacle, the build-up to each film draws people’s attention and creates the desire to …
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We’ve all been there. You’ve been waiting for months to see the first bit of footage for your most anticipated film of the year. And when it finally comes, your expectations only grow as the …
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For decades, marketing costs for Hollywood films have skyrocketed. This thought is pretty clear just from inflation alone, but it also points to a bigger problem in he industry. Now more than ever, studios have …